In June, Amazon launched Click and Collect in Store - also known as Buy Online Pick Up in Store (BOPIS) - in the UK and Germany. With this new program, Selling Partners with a physical storefront can now allow customers to buy online through Amazon and pick up the items from their store the same day.
This free delivery option offers customers more choice and convenience, while giving Selling Partners an opportunity to increase sales and in-store traffic.
This program is invite-only for Selling Partners for now and is already available in the UK and Germany. It will be rolled out in France, Italy, and Spain among selected merchants. If you have Selling Partners that qualify for the program and are interested in learning more about the program, the Click and Collect in-store team can provide more detail about this new program and the required API development.
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. Selected Integrators and merchants will benefit from a dedicated Amazon Account Manager and Solution Architect.